Hemel Hempstead, October 2023 - The Butlin’s Conference & Events sales team reports an increase in requests for venues offering a range of fun and immersive activities that will give delegates more choice. The future of events is fun.
Responding to these trends and living up to its reputation as The Home of Entertainment, Butlin’s continues to invest in developing new features that will enhance the experience of corporate clients attending events on resort.
In 2024, Butlin’s is investing in two new features–PLAYXPERIENCE a £15million indoor activity centre at Bognor Regis and new premium lodges at Skegness.
Opening Autumn 2024, PLAYXPERIENCE will feature 50,000 square feet filled with a variety of cutting-edge experiences, including escape rooms, digidarts, techputt, lasertag, batting cages, shuffleboard, glowpong and a games arena–all under one roof.
PLAYXPERIENCE will be an exciting new option for corporate clients who are increasingly seeking to engage attendees by incorporating more elements of fun in their event design.
The space will be available to hire for corporate groups, either as part of exclusive hire of the entire resort or as part of an event on a shared break. As part of the corporate package, activities can be set to free play and corporate event attendees can have the place all to themselves.
Corporates can further customise their experience with drink packages, DJs or other performance acts.
Dan Elliott, National Sales Manager at Butlin’s, said, “We are super excited to be bringing PLAYXPERIENCE to our Bognor Regis resort in 2024. This fantastic indoor space will be a great addition for our corporate clients to incorporate fun into their events. PLAYXPERIENCE will allow our guests to take their events to the next level, both day and night, whatever the weather.
“We’re working with some of the very best in the industry to bring an incredible activity centre to Butlin’s. As the Home of Entertainment, we’re continually looking to create unforgettable experiences for our guests and when we open PLAYXPERIENCE next year we’re offering delegates and clients the best range of activities they could want, all in one place.”
The Skegness resort will also receive a further £12 million investment in accommodation with 128 premium lodges opening May 2024.
The premium lodges will be situated in the brand-new Maple Walk village, a tranquil setting less than five-minutes from the heart of the main resort.
The luxury lodges will each have three bedrooms, a fully equipped kitchen with full sized fridge freezer, microwave and hob, private decking with outdoor furniture and parking space for two cars directly outside the accommodation.
This follows the £10 million investment in Skegness developing the SKYPARK playground and establishing Studio 36 as a permanent event venue.
At Butlin’s, corporate planners don’t have to sacrifice the fun, engaging elements in order to have professional technical production, fit for purpose meeting spaces or accommodation. Each Butlin’s resort has its own professional events team, state of the art AV equipment and Studio 36, a fully flexible, high-tech entertainment venue. Butlin’s provides everything in one place to support your technical production and ensure a seamless planning process so you and your delegates can focus on fun.