About the Club

What’s the Butlin’s Premier Club?

The Butlins Premier Club is our way of saying a big thank you to our most loyal guests. It’s an exclusive club to all guests who’ve stayed with us 3 times or more on a 3 year calendar (1 Jan-31 Dec) basis. Membership is automatic and our members receive special treats when they’re on resort like early check in and on-resort benefits.

Every resort has a Premier Club host – their role is to answer any questions you might have and give you any information you might need during your stay.

All of our Premier Club members will receive an exclusive 5% Premier Club loyalty discount on top of our best offers.

How to Join

Joining the Premier Club is easy and it’s completely free!

All you need to do is visit us 3 times in a 3 year calendar (1 Jan-31 Dec) period. Then we’ll automatically make you a Bronze Premier Club member and you’ll be entitled to all your benefits (including early check in and your 5% Premier Club Loyalty bonus) when you come to visit us again. Just make sure that you book using the same name and address each time and our clever computer will know your part of the club.

And the more times you visit, the more we’ll give you in rewards. Take a look what you'll be entitled to as a Bronze, Silver or Gold Premier Club member in the Benefits tab.

  1. 1

    To make sure that all your bookings count towards your membership, just give our contact centre a call and let them know that you’ve moved.

  2. 2

    It’s a discount that’s exclusive to our Premier Club members. As a member, you’ll get our lowest prices at your time of booking, plus an extra 5% off your accommodation cost after any other discounts have been applied. That means you’ll always get a better deal than anyone else booking at that time.

  3. 3

    All our Premier Club members will be able to access their accommodation from 3pm on any break regardless of the grade of accommodation booked.

  4. 4

    Yes you do. To make sure that all of your bookings are counted towards your membership, please use the same member of your family as the lead booker.

  5. 5

    If you book a Music Weekend, it will count towards your membership. You’ll also be entitled to all your benefits on that break (e.g. early check in, resort vouchers and 5% Loyalty Bonus).

  6. 6

    Yes they do.

  7. 7

    As these kind of unbranded promotions are already such great value, they will not count towards your membership level and you will not be entitled to your usual Premier Club benefits like early check in.

  8. 8

    As these breaks are not booked directly with us, they will not count towards your membership nor will you be entitled to your usual Premier Club benefits on a caravan break.

  9. 9

    Unfortunately not – the person named on the membership card is the only person entitled to claim  Premier Club benefits.